Insights
Practical thinking on getting found, and getting chosen.
Straight talk on local search, Google Maps, AI visibility, and turning more of your leads into customers, the same ideas we use with clients every day.

How Local Service Businesses Show Up in AI Answers
How Local Service Businesses Show Up in AI Answers (ChatGPT, Google AI Overviews, and Perplexity) More of your customers are starting their search somewhere new. Instead of typing “plumber near me” into Google and scanning the results, they are asking a question out…

Your Web Host can affect Website Speed for SEO & Visitors
As a Digital Marketing Agency, we focus not only on SEO ranking but also on end-user experience. In the good old days (like 5+ years ago), site speed was not always looked at as much as it should have been. Now it is a major SEO ranking factor by Google so it is…

Can You Stop a Phishing Attempt?
I had the opportunity to go camping with my family the past few years and they are always great adventures. A few years ago, and when I asked my 6-year-old son what his favorite part of the trip was, he said fishing.

SEO and Elephant Traps
I have been interested in SEO for almost a decade now, and online marketing even longer. In internet years that is a long time. Way back when I was learning how to do SEO – and DSL was amazingly fast, I was always amused by the get rich quick charlatans of old

Website Security For Small Business
In general, my experience has been that most of the small businesses and non-profit organizations I have worked with over the years have one of two approaches to Web Security. Approach A goes something like… “…well, you know, we’re a pretty small company and we…

What Does Online Marketing and Coffee Have in Common?
For anyone who knows me even a little bit, you may be tempted to say the answer is Mike loves Coffee, SEO and Online Marketing. That is certainly true. Ironically, my passion for good coffee was the driving reason that I took my product management and development…
Google’s Chrome 68 Browser Update and Your Website
Website Security Alert: Your Site Might Display A Scary Looking Warning Starting July 2018 According to Google, starting sometime in July 2018, they will unleash Chrome 68 – their pending web browser update. Updating Chrome is not that newsworthy, except this…
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Wondering how any of this applies to your business? Start with a straightforward conversation, no pressure, no canned pitch.
From reading to results
Wondering how these ideas apply to your business?
Start with a straightforward conversation about your market and where your leads come from. We will look at where you show up, how you look online, and what happens after a lead comes in. No pressure, no canned pitch.
